Vogue declares the demi bob not just a hair trend, but a Beauty Phenomenon. The bob length is described as hitting “anywhere between mid-neck and shoulder-dusting”.
Examples of this phenom? Alexa Chung…
And according to Vogue, the original inspiration was model Arizona Muse. (Appropriately named!)
One could argue that hair length hitting between mid-neck and shoulders is really just a bob but whatever. Vogue has been in business since 1892! Each month they have to come up with some new/old trend, right?
So what do you think of this beauty phenomenon? Will you be chopping your locks this summer?